Why Study Sports Management at OCC?
Sports Management combines a passion for athletics with essential business, leadership, and operational skills. As a global economic powerhouse, the multi-trillion dollar sports industry — including professional leagues, collegiate athletics, and sports marketing — continues to grow at a remarkable pace. This program allows you to turn your passion into a profession by building a strong foundation in marketing, finance, and operations. You will graduate with a versatile skill set that is highly valued within the sports world and across the broader business landscape.
What You Will Learn
A student pursuing a Sports Management degree will develop a unique combination of business expertise and sports industry knowledge, learning how to apply the principles of marketing, finance, operations, and leadership within the context of professional, collegiate, and recreational sports organizations.
Core skills and competencies include:
- Develop sports marketing and sponsorship strategies to drive ticket sales and manage brand partnerships
- Master sports finance to manage broadcasting rights, gate receipts, and complex organizational budgets
- Execute event and facility management for safe and successful operations at venues of all sizes
- Navigate sports law and ethics including NIL rights, Title IX compliance, and contract negotiations
- Lead athletic administration through strategic planning and compliance with governing bodies like the NCAA
- Utilize sports analytics and digital media to drive business decisions and enhance fan engagement
Where Passion Becomes a Career
A Sports Management degree positions graduates for a wide range of exciting and rewarding career opportunities across one of the world’s most dynamic and passionately followed industries.
Transfer Opportunities
Credits earned at Ocean County College transfer to four-year colleges and universities, giving students the flexibility to continue their education at accredited institutions.
Connect with our Transfer Services team to ensure a smooth path to your bachelor’s degree.
At A Glance
Length
60 credit hours
~2 Years to Complete
Cost
For Ocean County Residents
Summer – $206 per credit
Effective Fall – $216.00 per credit
Modality
In Person
Academic Pathways
This program is designed to transfer. Where you go next is up to you! After earning your degree at OCC, seamlessly transfer your credits to a four-year college or university, setting the stage for continued academic and career success.
Associate
Earn credits for Business Administration – Sports Management Option to transfer.
Bachelors
Transfer credits to earn a degree in Sport Management, Sport Administration, Esports Management, Sports and Entertainment Management.
Career
Apply to earn a degree in Sport Management, Sport Administration, Sport Marketing & Media, or Sport Communication.
Have any Questions?
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